Emerson Chevrolet Fees & Transparency Grade: B
B
Price Transparency Grade
76 / 100
Documentation Fee: $595, itemized inside the advertised price
$45 above the Maine average of $550.
Score breakdown
Evidence
$595 Documentation Fee itemized inside the terminal Final Price on the store's own stacks (rendered check verified: MSRP $70,155 + $595 = $70,750), while its dealer notes state advertised prices do not include the $595 documentation fee. Checked October 20, 2026.
Checked October 20, 2026Grades are scored from the dealer's own published pricing.What this dealer does well
- Itemizes its $595 documentation fee inside the advertised price.
What would change this grade
- Fixing the disclaimer that contradicts its own price stack would raise the score to 81 (B).
Frequently asked questions
- What is Emerson Chevrolet's doc fee?
- $595 (Documentation Fee), checked on October 20, 2026. $45 above the Maine average of $550.
- Is the doc fee included in Emerson Chevrolet's advertised prices?
- Yes. The Documentation Fee is itemized inside the advertised price, so the listed price already accounts for it.
- What does the B grade mean?
- The B grade reflects a score of 76 out of 100 on Car Thrive's five-part rubric: fee level, fee in advertised price, disclosure, consistency and no forced add-ons. Grades are scored from the dealer's own published pricing. Read the full methodology.