Tulley Mazda Fees & Transparency Grade: C
C
Price Transparency Grade
66 / 100
Documentation Fee: $599, itemized inside the advertised price
$5 below the New Hampshire average of $604.
Score breakdown
Evidence
Rendered new-vehicle page checked October 20, 2026: MSRP $53,495 less a $1,508 Tulley Discount gives a $51,987 Tulley Price; less $5,000 of Customer Cash, plus a $599 Documentation Fee as the final step, gives the terminal Total Price of $47,586, exact. No text on the page states that the fee is included in the price. The store's "Tulley Advantage" package is described with no price attached.
Checked October 20, 2026Grades are scored from the dealer's own published pricing.What this dealer does well
- Itemizes its $599 documentation fee in the stack that produces its Total Price.
What would change this grade
- Itemizing the fee within the Tulley Price rather than as the final step into the Total Price would raise the score to 81 (B).
Frequently asked questions
- What is Tulley Mazda's doc fee?
- $599 (Documentation Fee), checked on October 20, 2026. $5 below the New Hampshire average of $604.
- Is the doc fee included in Tulley Mazda's advertised prices?
- Yes. The Documentation Fee is itemized inside the advertised price, so the listed price already accounts for it.
- What does the C grade mean?
- The C grade reflects a score of 66 out of 100 on Car Thrive's five-part rubric: fee level, fee in advertised price, disclosure, consistency and no forced add-ons. Grades are scored from the dealer's own published pricing. Read the full methodology.