Wagner Kia of Shrewsbury Fees & Transparency Grade: B

B
Price Transparency Grade
81 / 100

Doc Fee: $595, itemized inside the advertised price

$37 above the Massachusetts average of $558.

Score breakdown

  • Fee level15 of 30
  • Fee in advertised price30 of 30
  • Disclosure16 of 20
  • Consistency10 of 10
  • No forced add-ons10 of 10

Evidence

Rendered new-vehicle page checked October 20, 2026: MSRP $41,185 plus a $595 Doc Fee, less a $3,000 Wagner Discount, gives a $38,780 Wagner Price; less $1,500 of Customer Cash gives the terminal Final Price of $37,280, exact. The store's homepage offers state the advertised price "includes applicable dealer discount and $595 dealer documentation fee."

Checked October 20, 2026Grades are scored from the dealer's own published pricing.

What this dealer does well

  • Itemizes its $595 doc fee inside the advertised price and states in its offers that the price includes it.

What would change this grade

  • A dedicated fee page would raise the score to 85 (B).

Frequently asked questions

What is Wagner Kia of Shrewsbury's doc fee?
$595 (Doc Fee), checked on October 20, 2026. $37 above the Massachusetts average of $558.
Is the doc fee included in Wagner Kia of Shrewsbury's advertised prices?
Yes. The Doc Fee is itemized inside the advertised price, so the listed price already accounts for it.
What does the B grade mean?
The B grade reflects a score of 81 out of 100 on Car Thrive's five-part rubric: fee level, fee in advertised price, disclosure, consistency and no forced add-ons. Grades are scored from the dealer's own published pricing. Read the full methodology.

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