Emerson Toyota Dealership Fees & Transparency Grade: C

C
Price Transparency Grade
66 / 100

Dealer Fees: $599, itemized inside the advertised price

$49 above the Maine average of $550.

Score breakdown

  • Fee level15 of 30
  • Fee in advertised price15 of 30
  • Disclosure16 of 20
  • Consistency10 of 10
  • No forced add-ons10 of 10

Evidence

$599 Dealer Fees itemized inside the Advertised Price (arithmetic verified on multiple vehicle pages, e.g. $63,283 + $599 − $2,500 = $61,382); no channel outside the price stacks names the fee. Checked October 18, 2026.

Checked October 18, 2026Grades are scored from the dealer's own published pricing.

What this dealer does well

  • Itemizes its $599 in dealer fees inside the advertised price.

What would change this grade

  • Naming the $599 as included in any fine print or disclaimer would raise the score to 81 (B).

Frequently asked questions

What is Emerson Toyota Dealership's doc fee?
$599 (Dealer Fees), checked on October 18, 2026. $49 above the Maine average of $550.
Is the doc fee included in Emerson Toyota Dealership's advertised prices?
Yes. The Dealer Fees is itemized inside the advertised price, so the listed price already accounts for it.
What does the C grade mean?
The C grade reflects a score of 66 out of 100 on Car Thrive's five-part rubric: fee level, fee in advertised price, disclosure, consistency and no forced add-ons. Grades are scored from the dealer's own published pricing. Read the full methodology.

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